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RBP Corp

A letter from our founder

Every day, systems no one reads make decisions for us. An insurance contract, a loan, a savings plan. They decide what we pay, what we are covered for, what we can change and when. We sign them once and live inside them for years.

They were built by those who sell, for those who sell. The insurer optimizes its risk, the distributor its commission, the comparison site its traffic. None of this needs bad faith. It is how the system was designed. The person comes last, with a contract they cannot read and a right to switch that can be difficult to use.

For the first time, this can change. AI can read policies and help people understand their options. That power is coming, whatever we do. The only question is whose side it will be on.

We are building the people’s side.

We start with insurance because that is where the gap is widest: the product people understand least, revisit least, and discover on the worst day. Parley is where we start. It will not be where we stop. Credit and savings come next: a loan, a life insurance policy or a French retirement savings plan (PER) is signed once, carried for years, and has the same problem. They will need the same answer.

Our ambition is simple to say and hard to build. No one should have to manage what should manage itself. People should live their lives, and the systems around them should be aligned with their interests, by default, all the time.

That is the company we are building.

Baptiste Piocelle
Baptiste PiocelleCofounder & CEO, RBP Corp